ALTA

Plans & pricing

Six plans. One training architecture.

Every plan includes the full programming library, calendar delivery, the athlete app and performance tracking. Plans differ only in athlete seats and organizational scope. Annual billing saves two months.

Starter

For the independent coach building a private roster.

$19/ month

Up to 20 athlete seats

  • Up to 20 athlete seats
  • Full exercise, variant and complex library
  • Session builder with calendar scheduling
  • Athlete app with offline session logging

Most chosen

Performance

For performance staffs running multiple squads.

$89/ month

Up to 100 athlete seats

  • Up to 100 athlete seats
  • Unlimited groups and multi-coach staff roles
  • Testing batteries, E1RM tracking and trends
  • Messaging, wellness check-ins and pain flags

Enterprise

For academies, universities and multi-site organizations.

$199/ month

Up to 250 athlete seats

  • Up to 250 athlete seats
  • Multiple organizations under one account
  • Governed global content and modifier control
  • Reporting exports and priority support

Payment is handled securely by Stripe. Cancel or change plan any time from billing inside ALTA. Need more than 250 seats or a custom agreement? Contact Athletic Lab.